The Live Network

Network advertising

Put your ad in front of readers who came for your subject

One campaign reaches a network of niche sites: news, sport, local guides, gaming, books and more. Choose the topics, set your own price, and pay only for real clicks or views.

Create a free accountSee the prices
sites in the network
Dozens of
topics to choose from
Over 20
lowest bid per click
$0.10
smallest campaign
$25

How it works

1

Build your ad

A headline, a picture and the page you want people to land on. You see exactly how it will look before you submit it.

2

Choose where it appears

Pick the topics or the individual sites that suit you, and the countries and devices if that matters. Or run across the whole network.

3

Set a bid and a budget

Decide what a click or a thousand views is worth to you and how much to spend in total and per day. You can pause or end it whenever you like.

The sites

Real sites with real readers, each about one subject. Pick a topic to see where your ad would run. They are all part of one group, The Largest Company in the World.

    Prices

    There is no monthly fee. You add funds, set a bid at or above the lowest price for what you are targeting, and the budget is yours to control.

    Pay per video view

    Your ad is a video of up to a minute. It never starts by itself: you pay only when a reader presses play and watches 10 seconds of it.

    • Any topic or the whole networkfrom $0.03 a view

    Pay per click

    You pay when a reader clicks through to your page.

    • Any topic or the whole networkfrom $0.10
    • Local home services and property readersfrom $1.50

    Pay per 1,000 views

    You pay when the ad has really been on screen. Good for getting a name known.

    • Across the whole networkfrom $4
    • Chosen topics or sitesfrom $8
    • The sponsored block in a partner newsletter, per 1,000 emails deliveredfrom $20

    Campaigns start at $25 in total and $1.50 a day. Payment is by card through Stripe. The network is small and growing, so a budget can take a while to spend; it is never spent on anything but real clicks or views.

    Questions

    What do I pay for?

    You choose: each real click through to your page, each thousand times the ad was really on a reader's screen, or each time a reader plays your video and watches 10 seconds of it. An ad that loaded out of sight is not counted.

    How is the price decided?

    Your bid is the most you will pay. When several advertisers want the same placement the highest bid wins it and pays only just enough to beat the next one, so the price is often lower than your bid.

    What stops me paying for bots?

    Traffic from data centres, known crawlers, repeat clicks and clicks that arrive too fast to be a person are filtered out before anything is charged. You are only billed for what passes.

    What happens to budget I do not spend?

    It goes back to your balance when the campaign ends. A campaign can never spend more than the budget you gave it.

    Is every ad checked?

    Yes. A person looks at every ad before it runs, usually within a day. If something needs changing you are told what, and the budget returns to your balance in the meantime.

    Do you track the people who see my ad?

    No. Ads are matched to what a page is about, not to who is reading it. There are no advertising profiles and no following people around.

    Start with one small campaign

    Build the ad, pick your topics and see the lowest bid for them before you pay anything.

    Create a free account